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You don’t need Home Staging.  There I said it.  Every home will absolutely sell… at some point.  And the owner will definitely get paid…some money for it.  And if you know of any sellers who are ok with selling their house just whenever it happens and do not care how much money they get for it please let me know because I have some Realtor friends who would  love to meet them.  Talk about no pressure!

So obviously I am being facetious, but really I am stilled so surprised by how many homeowners and Realtors don’t see the value in staging.  Here they are selling this huge asset and they aren’t worried about properly marketing it?  It’s a beauty pageant out there and presentation is everything.

I understand that the upfront investment can be daunting for some, but the return on investment is astronomical.  Our clients generally recognize about a 300-500% return on their staging investment.

Take this home for example:

A beautiful vacant home in East Greenwich.  Prior to staging it was on the market for Over 500 (yes FIVE HUNDRED) days!  And like I said, it was a beautiful home.  But it was empty.  It felt so… cavernous.  Almost too big.  And every little flaw stuck out!  Little things that would have been fine had the house been furnished- a blemish on the wall, the wiring in the living room, a misplaced child’s sticker.  All these tiny imperfections became glaring with nothing else to look at.  And so this lovely, well-priced home sat (and sat) on the market.



(that’s us- Premiere Home Staging)

To save the day!


We used all of our own inventory to turn this home into something spectacular.  The sellers did not have to reduce their price.  It was priced right it just wasn’t presenting properly.  And guess what?  It was under contract in…drumroll please… 16 days.  Our staging made the difference from about a year and a half of market time to two weeks!  Had this seller staged first they would have saved about $80,000 in carrying costs (and that is after recouping their staging investment).

And it was cold and snowy for this installation!  But the show must go on.

It was cold and snowy (surprise) for this installation! But the show must go on.



So if you know a seller who is fine with selling “eventually” and doesn’t care at all about leaving money on the table, then it is true, they don’t need staging.  Everybody else, please send them our way!  We can help them sell their home faster and for more money.













Spanish was always one of my favorite subjects in high school.  Something about being able to speak another language has always fascinated me.  And I never understand why people who speak more languages don’t speak them all the time!  My husband speaks FOUR languages fluently and I brag about him constantly.  I ask him what language he thinks to himself in and what language he dreams in and he just thinks I’m crazy (loca).  Maybe that is why I love home staging so much.  In a way staging is just another form of  language, a way to tell the buyers a story of what could be. Barb Schwarz quote

So while we are on the subject of communication and since we are just getting to know each other,  I thought I would kick off the new year by telling you a few more things about me:

I always pick up pennies that are “heads up” on the ground.

I walked down the aisle on a beautiful sunny September day in a picturesque setting to “When a Man Loves a Woman” playing just on a saxophone.  It is to this day, one of my favorite moments.

I find Bananas disgusting.  The taste, the texture, the smell, just not good. (no bueno)  Which stinks because I love pancakes and they seem to make such a happy couple.

My favorite show when I was a kid was “Charles in Charge”… I thought Charles was the coolest babysitter ever. (he kinda was)

I was voted the “funniest female” in my high school’s senior class.  But please don’t ask me to “say something funny”- because I can’t.  (Or maybe I just won’t;))

I know all the words to Jack Nicholson’s “I want the truth” speech from A Few Good Men.

I am an eternal optimist.

I have been married for nine and a half years to the best guy in the world who is my best friend, who treats me like a princess and  makes me laugh all the time.  I am very lucky.2012-08-17 12.57.16

I am amazing at home staging, it is truly my calling.  I love every minute of it, I pride myself in the fact that I am constantly researching and learning the business and I have extensive knowledge of the real estate market.  I am extremely passionate about helping sellers achieve fast, top dollar sales on their homes- but deep down I just want to make things look pretty.

Mucho gusto,





Before: this beautiful newly renovated house was sad and empty…

Hey y’all ( I don’t know why I am southern all of a sudden but that just sounds like such a fun thing to say)!  So coming up with a blog post has been a bit difficult because I am just getting started (blogging) but have been staging houses and taking names (see what I did there?) for over three years now.  I figured for this one I would keep it pretty simple and give the people what they want- which is of course, before and after photos.  (duh)

I could tell you what I do but I would rather just show you.  Enjoy!


LR 2

This house is still one of my favorites. I love the serene color story, the mix of rustic with modern and the shelf styling came out perfect (if I do say so myself).  And believe it or not, the entire inspiration for this room was that piece of art on the wall to the far left of the photo.  It had a beautiful combination of periwinkle blue and celery green with the brushed nickel frame- it just spoke to me.  (The price spoke to me as well- $19.99 at the Christmas Tree Shops!)

IMG_6973Master 8

And good thing I am a professional stager and not a photographer because obviously this photo leaves a little to be desired.  But I love how chic this master suite turned out! I am all about those pops of fur, lately.  What do you think?

LR 4



Until next time…











Full length gold sequins side view

I only pose for gold sequin backdrops…


Hi there!  I have been thinking for quite a while about my very first blog post.  Actually, I have been putting it off for months because I just don’t know where to start.  And then it occurred to me- I have always loved the famous Arthur Ashe quote “start where you are, use what you have, do what you can”.  So here we are.  And here I am-about three years into this business, living and learning and loving every minute of it.

One of the most common questions people ask me when I tell them that I am a home stager (besides the incredulous “where do you keep all that stuff?”. See, I own all of my own inventory, just a ton of furniture, but that is another story for another day) is “how did you get into that?”  Which, if you think about it, is just really a nice way of asking “WHY did you get into that?”  And honestly, I don’t have a great answer for that question.  After graduating from college, I found myself as just another crop in a cubicle farm and not to be too dramatic here, but it was soul crushing.  And the idea of spending the majority of my life sitting in traffic and basking in the glow of a neon computer screen was enough to make me…well, in lieu of more dramatics, let’s just say it was enough to make me consider some alternatives.

Literally on a whim (and immediately following an HGTV binge) I decided I would be a home stager.  And I have never looked back.  I got an accreditation ( I am an accredited staging professional and a member of the International Association of Home Staging Professionals), started a website, got some business cards and just like that Premiere Home Staging was born.  Fast forward a few years,  and I have staged over 50 houses and more than $16 million (Yes, MILLION) in real estate.  I own enough furniture to fill approximately 15 vacant 2,000 sq. foot houses ( I promise, stay tuned for the details on that later) and my business has grown to the point where I recently purchased my own van.  What girl hasn’t always dreamed of owning her very own commercial van?!

me & my van

Pretty sweet, right? Just needs some curtains in the windows…


So there you have it- the backstory of Premiere Home Staging.  Please keep checking in for my random thoughts, some great before and after photos of my work and miscellaneous adventures in home staging.  Oh, and pictures of my dog because I have done lots of research and I assure you, she is the cutest dog in the whole world.

This is Millie Pearl.  I told you she was amazingly cute.  I wouldn

This is Millie Pearl. I told you she was amazingly cute. I wouldn’t lie to you.

(No matter how much I ask her, however, she will not answer the age old question how much is that puppy in the window.  I guess I will never know).


comstock before

Before: sad and dark :(

After... obviously :)

After: obviously :)


And that canvas!